Thinking about a capital campaign? That’s excellent news, since most people give because it makes them feel good about themselves. How kind of you! The best capital campaigns begin with the end in mind–not how to get started but, rather, how you want it to conclude. (Don’t just say, “Soon!”) A capital campaign can do far more for your organization than just raise money. That is, IF, you plan effectively, prepare well and stay focused on the most important outcomes: … Continue reading Are you Ready to Start a Capital Campaign?
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