CSML - Enrollment Management

Volume Title
*VII, 4 Student Recruitment and Retention
*XII, 3 Using Marketing Techniques to Recruit and Retain Students
XII, 4 Student Recruitment and Retention: A Research Perspective
XXI, 3 Enrollment Management Issues for the Catholic School
*XXIII, 6 Catholic Middle School Issues – Pros and Cons of Locating the Middle School on a High School Campus
XXIV, 1 Student Recruitment and Retention: Matching Strategies and Research
*XXV, 1 Catholic Schools: Spring of Hope or Winter of Despair
*XXV, 2 Enhancing the Academic Image of Catholic Schools
*XXV, 3 Technology and the Academic Image of Catholic Schools
*XXV, 4 The Catholic School Website: A Key Communications and Marketing Tool
*XXV, 5 Classroom Management in Catholic Schools
*XXV, 6 Parental Expectations and Communication: Recognizing Parents as Primary Educators of Their Children
*XXVI, 4 Marketing and Enrollment Management Issues: Maximizing the Impact of the Student Recruitment Visit through Preparation and Personalization
*XXVI, 5 The Effective Use of Email and Electronic Communication
*XXVII, 2 Marketing the Catholic Elementary School to “Generation X” Parents
XXVII, 5 Value-Added Assessment: Expecting and Realizing Gains in Student Achievement
*XXVIII, 3 Clarity of Mission: Essential to the Success of Catholic Schools (replaces XVI, 5)
XXXI, 2 Holding Your Own: Reducing Student Attrition in Catholic Schools
XXXI, 3 The Enrollment Management Plan: Comparing Strategies to Results to Strengthen Enrollment
*XXXI, 4 Enhancing the Catholic School Website and Web Presence as Marketing Tools (Replaces March 2004, XXV, No. 4 on the same topic)
*XXXI, 5 The Catholic School and Parents as Primary Educators of Their Children: Strategies for Dealing Effectively with Difficult Parents
*XXXI, 6 Summer Tasks for the Development and Enrollment Management Office Staff and Volunteers (replaces XVI, No. 6, July 1995)
*XXXII, 2 A Golden Opportunity: The Catholic School Open House
*XXXII, 3 Catholic School Viability: A Checklist for Superintendents of Schools, Presidents, Principals, Pastors, and Board Members
*XXXIII, 3 Monitoring and Ensuring Parent Satisfaction: Effective Methods for Enhancing Enrollment in the Catholic Elementary School
*XXXIII, 4 Effective Use of Surveys as Indicators of Satisfaction in the Catholic Secondary School
*XXXIII, 6 Online Marketing: Key Considerations for Catholic Schools
*XXXV, 2 Dashboard Indicators for Monitoring the Effectiveness and Vitality of Catholic Schools: Utilizing Metrics to Drive Mission Success
*XXXV, 3 The Intentional Use of Social Media in Catholic Schools for Both Marketing and Instruction
*XXXV, 4 Parent Involvement and Parent Organizations in Catholic Schools
*XXXV, 5 Enrollment Planning and Reporting: Keys to Successfully Managing the Catholic School Enrollment Cycle
*XXXV, 6 Rethinking Financial Aid for Parents Choosing Catholic Elementary and Secondary Schools
*XXXVII, 1 Catholic School Data, Trends, and Proposed Solutions
*XXXVII, 2 Key Foundational Documents for Catholic School Success
XXXVII, 6 The Changing Face of Catholic Schools: Engaging Non-Catholics in the Mission
*XXXVIII, 2 Effectively Engaging and Involving Busy Parents in a Catholic School’s Parent Association and Activities
*XXXVIII, 5 Relationship Building in Today’s Catholic School for Image, Enrollment, and Resources: People Respond to People, Not to Institutions
*XXXVIII, 6 Enabled to Proclaim: Designing an Effective Marketing Message to Enhance Enrollment
*XXXIX, 1 Leverage the Power and Flexibility of Online Apps to Market Your Catholic School
*XXXIX, 3 Understanding Generational Values and Preferences:  Marketing and Enrollment Strategies for Today’s Parents
XL, 1 Holding Your Own: A Guide to Retaining the Students You Worked So Hard to Get

For copies of any of the above Catholic School Management Letters please contact us at CSML@cbservices.org.